Effective Date: January 1, 2026
Last Updated: January 1, 2026

This Privacy Policy describes how MioJoe (“we”, “our”, or “us”) collects, uses, shares, and protects your personal information when you visit, use, or make a purchase from www.miojoe.com (the “Site”).

PERSONAL INFORMATION WE COLLECT

When you visit the Site, we automatically collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device. Additionally, as you browse the Site, we collect information about the individual web pages or products that you view, what websites or search terms referred you to the Site, and information about how you interact with the Site. We refer to this automatically-collected information as “Device Information”.

We collect Device Information using the following technologies:
– “Cookies” are data files that are placed on your device or computer and often include an anonymous unique identifier. For more information about cookies, and how to disable cookies, visit http://www.allaboutcookies.org.
– “Log files” track actions occurring on the Site, and collect data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.
– “Web beacons”, “tags”, and “pixels” are electronic files used to record information about how you browse the Site.

Additionally, when you make a purchase or attempt to make a purchase through the Site, we collect certain information from you, including your name, billing address, shipping address, email address, phone number, and payment information such as credit card details or PayPal account information. Payment transactions are processed securely through third-party payment providers, and we do not store full payment card numbers on our servers. We refer to this information as “Order Information”.

When we talk about “Personal Information” in this Privacy Policy, we are talking both about Device Information and Order Information.

HOW DO WE USE YOUR PERSONAL INFORMATION?

We use the Order Information that we collect generally to fulfill any orders placed through the Site (including processing your payment information, arranging for shipping, and providing you with invoices and/or order confirmations). Additionally, we use this Order Information to:
– Communicate with you;
– Screen our orders for potential risk or fraud; and
– When in line with the preferences you have shared with us, provide you with information or advertising relating to our products or services.
– We may share your personal information, such as your name, shipping address, email address, and phone number, with third-party fulfillment providers and manufacturers for the purpose of processing and delivering your order. 

We value your privacy and the information you consent to share in relation to our SMS marketing service. We use this information to send you text notifications (for your order, including abandoned checkout reminders), text marketing offers, and transactional texts, including requests for reviews from us.

Our website uses cookies to keep track of items you put into your shopping cart, including when you have abandoned your cart. This information is used to determine when to send cart reminder messages via SMS.

Text Marketing and notifications: By subscribing to text notifications you agree to receive recurring automated marketing messages at the phone number provided. Consent is not a condition of purchase. Reply STOP to unsubscribe. HELP for help. Msg & Data rates may apply. For more information, please review our Privacy Policy and Terms of Service.

We use the Device Information that we collect to help us screen for potential risk and fraud (in particular, your IP address), and more generally to improve and optimize our Site (for example, by generating analytics about how our customers browse and interact with the Site, and to assess the success of our marketing and advertising campaigns).

We may use third-party advertising, analytics, remarketing, and marketing providers, including but not limited to Google, Meta Platforms, TikTok, Snap Inc., Microsoft, and other similar partners, to help us measure advertising performance, understand customer behavior, personalize content, and deliver relevant advertisements across websites, search engines, social media platforms, and other digital channels. Cookies and similar technologies may persist for different periods of time depending on their purpose, configuration, and applicable legal requirements.

We only use non-essential cookies and tracking technologies after you provide your consent via our cookie banner.

We use first-party and third-party cookies and similar tracking technologies, including pixels, tags, web beacons, and related technologies provided by advertising and analytics partners, to collect information about your interactions with our website. These technologies help us analyze website traffic, measure campaign effectiveness, optimize marketing efforts, and deliver personalized advertising experiences.

Information collected through these technologies may be shared with third-party advertising, analytics, and marketing partners, who may combine this information with other information they already possess in accordance with their own privacy policies and may use such information for advertising, analytics, measurement, and related business purposes.

For users located in the European Economic Area (EEA), we rely on your consent before placing non-essential cookies or using tracking technologies. You may accept or reject cookies through our cookie consent banner and you can withdraw your consent at any time through your cookie settings (available on our website) or by adjusting your browser preferences. Depending on your location, you may be presented with options to manage or withdraw consent for non-essential cookies and tracking technologies through our cookie consent tools.

We process your personal information based on contractual necessity (to fulfill orders), our legitimate interests (such as fraud prevention and site improvement), and, where required, your consent (particularly for advertising and tracking technologies).

SHARING YOUR PERSONAL INFORMATION

We may share your Personal Information with third-party advertising, analytics, marketing, fulfillment, payment processing, and other service providers who assist us in operating our business, delivering services, analyzing website usage, measuring advertising performance, and providing relevant marketing communications. These third parties may be located in different jurisdictions and may process your personal information in accordance with their own privacy policies and applicable laws.

Our Site may integrate with third-party tools, plugins, applications, and services that assist with ecommerce operations and related business functions, including analytics, customer support, marketing, fulfillment, fraud prevention, and payment processing.

For example, we use WordPress to power our online store. We also use Google Analytics to help us understand how our customers use the Site — you can read more about how Google uses your Personal Information here: https://policies.google.com/privacy?hl=en. You can also opt-out of Google Analytics here: https://tools.google.com/dlpage/gaoptout. 

Finally, we may also share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights.

BEHAVIOURAL ADVERTISING

As described above, we use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”) educational page at https://thenai.org/about-online-advertising/how-does-it-work/.

You can opt out of targeted advertising by using the links below:

– Facebook: www.facebook.com/adpreferences/ad_settings/
– Google: https://www.google.com/settings/ads/anonymous
– Bing: https://about.ads.microsoft.com/en-us/resources/policies/personalized-ads
– TikTok: https://www.tiktok.com/privacy/ads
– Snapchat: https://accounts.snapchat.com/accounts/ad-preferences

Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal at: http://optout.aboutads.info/.

We may also use remarketing, audience matching, conversion tracking, and similar advertising features provided by third-party advertising platforms to show advertisements to users who have previously visited our Site. These advertising partners may act as independent controllers of your personal information for their own purposes.

DO NOT TRACK

Please note that we do not alter our Site’s data collection and use practices when we see a Do Not Track signal from your browser.

YOUR RIGHTS

For European Economic Area (EEA) residents:

If you are a European resident, you have the right to access personal information we hold about you and to ask that your personal information be corrected, updated, or deleted. If you would like to exercise this right, please contact us through the contact information below.

Additionally, if you are a European resident we note that we are processing your information in order to fulfill contracts we might have with you (for example if you make an order through the Site), or based on your consent where required, particularly for advertising and tracking technologies. Additionally, please note that your information will be transferred outside of Europe, including to Canada and the United States.

For United States residents:

Certain U.S. privacy laws may classify the use of certain advertising and analytics cookies or tracking technologies as a “sale” or “sharing” of personal information for cross-context behavioral advertising purposes.

You may have the right to opt out of the sale or sharing of your personal information for advertising purposes under applicable U.S. state laws. To exercise this right, please contact us using the details provided below or use any available opt-out mechanisms provided on our website.

SECURITY

We implement reasonable administrative, technical, and organizational safeguards designed to protect your personal information against unauthorized access, disclosure, alteration, or destruction. However, no method of electronic transmission or storage is completely secure, and we cannot guarantee absolute security.

DATA RETENTION

We retain your personal information for as long as necessary to fulfill the purposes described in this Privacy Policy, including fulfilling legal, accounting, tax, reporting, and operational requirements, unless a longer retention period is required or permitted by law.

CHANGES

We may update this privacy policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal or regulatory reasons.

MINORS

The Site is not intended for children under the age of 13, and we do not knowingly collect personal information from children.

CONTACT US

For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by e‑mail at help@miojoe.com